Archive for May, 2009

Food By Hand Seminars

Saturday, May 23rd, 2009

For those of you whose passion for creativity shows up in food, check out the Food by Hand Seminars.  Next seminar is June 10-13 in Portland, Oregon.  Focus is Becoming a Cheesemonger.  I will be presenting on business planning for Cheese Retailers on June 11.

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Presentation at Oregon Film Office Event

Saturday, May 23rd, 2009

On May 21 I got to make a presentaton to media entrepreneurs at on Oregon Film Office Event.  Many attendees are interested in how to start a successful creative business and how to grow the ones they already have.  Creative entrepreneurs have so many opportunities it is hard to choose a cours of action.  I always suggest they focus on only one product or service that they are good at, passionate about and it has a good market or future.

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Talented Graphic Designer must Focus

Sunday, May 3rd, 2009

I met with an extremely talented graphic desinger last week.   She shared her vision  for her work which was truly inspiring.  She wants to design for unique, lifestyle products and present them graphically with beautiful logos and designs.  But, she tells me she is also trying to launch  a branding collaborative that is seeking larger, more national clients.  Sadly, she said, neither business is going anywhere.  This is not surprising.  She must choose to focus on one business or the other; her graphic design  business or the branding collaborative.   If she does not focus on just one, most likely neither enterprise will thrive.  This is not a character flaw; it is simply that there is not enough time to give two businesses the attention and care they need to grow and develop.  We cannot divide our efforts and find financial success.   You can do two things sequentially, but not simultaneously and expect success.   A choice must be made.  Choose the one for which you have talent, passion and that has the best financial outlook.

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Speaking Engagement

Sunday, May 3rd, 2009

I have been selected to  present the Better Smarter Richer! 10 steps to Business Success at the National ASBDC conference in Orlando in September.  Attendees will be Small Business Development Center business advisers from all over the country.  My presentation is designed to help them be better advisers to their creative clients!

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